Come Diwali, it is time for compulsive offers of discounts, rebates and freebies for all shops and sellers across the country and not far behind the brouhaha are the telecom and tech giants, Flipkart, Snapdeal, Jabong and Amazon, which have rolled out out-of-the-box offers to catch the fancy of the customers.
Microsoft and Amazon are offering a discount of Rs.4,000 on the Xbox One and giving the FIFA 15 game for free and the Xbox One video game console costs on Amazon Rs.35,990.
Mobile maker Blackberry is offering its users free applications like Diwali Greetings for BlackBerry 10, Indian Sweets Recipes, Party Planning, Party Games, Cocktail Mixer Remixed, Search for Amazon and Flipkart Store Browser.
Telecom service provider Vodafone has unveiled its Bumper Two-Day Diwali Flash Sale wooing pre-paid customers in Delhi and NCR up to 80% off on internet, SMS, voice and bonus card deals.
“As the entire region gets into festive mood, we hope to add to their joy through this exciting customer connect initiative and make this the festive season even more memorable for our subscribers,” Subrat Padhi, business head – Delhi, Vodafone India, told IANS.
Market leader Samsung has launched its promotional offers on home appliances and audio visual products, including gifts, instant cash back, free installation and service schemes.
“We are offering complimentary gifts such as free tablets with premium Samsung Smart TVs for customers to get a state-of-the-art interactive experience. During this high footfall period, we have also deployed additional manpower and trained our entire workforce across our retail network to give a world-class brand experience to our customers,” Ranjivjit Singh, senior vice president, corporate
marketing, South West Asia, Samsung Electronics, told IANS.
Online e-commerce giant Amazon has hosted the Diwali Dhamaka Week October 10-16, offering deals across hundreds of products every hour on their festive shopping. “The response from customers on the first day of the Diwali Dhamaka Week went beyond our wildest expectations as we surpassed our biggest day – the last day of our Mission to Mars celebrations – in a matter of few hours. Traffic on that day was 200 percent more than that on our previous biggest day,” an Amazon India spokesperson told IANS.
“We saw a massive interest from all over the country including Tier-2 markets like Pune, Ahmedabad, Jaipur, Surat, Vizag, Coimbatore, Patna, Bhopal, Nagpur, Chandigarh and Lucknow. Our seller clubs that have Rs.10 lakh-plus and Rs.1 crore-plus weekly sales increased by 44 percent and 26 percent respectively during the Diwali Dhamaka Week and sellers received orders from 868 non-metro cities,” the spokesperson added.
To make Diwali more exciting, OPPO Mobiles India has launched a contest on Facebook allowing users to contest in its Diwali Bonanza – home digital products worth Rs.5 lakh – as the grand prize while 10 other winners can take home an OPPO N1 worth Rs.32,990 signed by OPPO brand ambassador Hrithik Roshan.
Flipkart, above all, has already routed the e-commerce avenue with its “Big Billion Day” sales early this month, while launching another Diwali time “Flash Sale” of mobile sets of Xiaomi Mi3 and other phones. It’s customer who will be prompted to shell out more this year than in the past not only on crackers but also on elctronic and home appliances.