Mercedez Benz India Launches GLA 45 AMG 4MATIC Priced Rs.70 Lakh

GLA_pressDespite releasing 8 products in less than a year, German carmaker Mercedes-Benz is not relenting from the Indian market and launched today its 9th product — the new GLA 45 AMG 4MATIC luxury SUV with a price tag of Rs 69.60 lakh (ex-showroom Mumbai).

The latest Merc-Benz model GLA 45 AMG 4MATIC, as the name suggests, is for 4×4 enthusiasts, with extreme performance. It is touted to complete the sprint from 0 to 100 km/h in 4.8 seconds and can race at a top speed of 250 km/h that is electronically limited.

Combining powerful four-cylinder engine, the GLA 45 AMG 4MATIC has a Speedshift DCT 7-speed sports transmission that has 3 distinct transmission modes, a double-declutching function dependent on the transmission mode and a RACE START function for optimum speed acceleration.

With a fuel consumption of 7.5 liters per 100 kilometers and compliance with EU 6 emissions standards, the GLA 45 AMG has maximum performance without compromising with the environmental compatibility, said the company.

The vehicle’s AMG design giving it a sporty GLA-Class look and an athletic dynamic look for the car. “The GLA 45 AMG 4MATIC is into a league of its own and provides an overwhelming driving experience. With its powerful-distinctive design, exclusive appointments as well as unrivalled engine power and performance the vehicle is a true all-rounder,” said Eberhard Kern, CEO of Mercedes-Benz India.

In 9 months of 2014, Mercedes-Benz reported 16% increase in its sales in India to 7,529 units, compared to last year’s same period figure of 6,461 units.

CEO Eberhard Kern said: “The first three quarters of 2014 has been very satisfying for Mercedes-Benz given the tough market conditions the industry battled… We have launched eight new cars, sold more cars than ever before, expanded to newer markets, added newer customer base, connected with more customers through our brand connect programmes and offered more value to our customers.”

The company’s flagship model, the S-Class, is quite popular and is sold out for the remaining year.

On the flip-side, Mercedez-Benz India is one among the 13 automobile companies which were slapped ahuge penalty by the Competition Commission of India in August for violating trade norms. A notice of Rs 2,554 crore fine is pending against the company for allegedly violating trade norms in the spare parts and after-services market. The CCI order is stayed for 60 days by a higher court.

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