Kashmir Floods: Google Launches “Person Finder”, FaceBook, Twitter on Standby

Google has stepped up its role in disasters again with “Person Finder” application that was used in Uttarakhand floods last year enabling people, friends and family to post names to search and give info on untraced victims in the floods. Click below to see the page on J&K Floods launched by Google today.


It provides two options as below and helps flow of information both ways in disaster-struck Jammu and Kashmir.

I’m looking for someone

The page says, “Currently tracking about 1700 records.”
For those with SMS access also, it provides a number to send the information. “Search is available through SMS. Text “search <name>” to 9773300000″

NDRF Director General O.P.Singh said the government was in touch with Google and the application was floated today, Wednesday morning with updates and activation for specific J&K operations. It helps the search and rescue teams to locate people living in an area using the “Person Finder” application and deploy men and material to evacuate them from the danger.

Already other social networking sites like Twitter and FaceBook are on the standby to help army to locate and rescue people stranded in villages. The floods this year were the worst in 50 years and more than 2,000 villages were drowned with flood water.

Twitter with the hashtag #KashmirFloods is trending and even actor Abhishek Bachchan has tweeted the helpline numbers for emergency calls. with several people tweeting with it.
In Facebook, a group ID ‘Kashmir Flood Information Channel’ has been created to locate the friends and family members.

Abhishek Bachchan ‏@juniorbachchan  also tweeted “ARMY HELPLINE NUMBERS FOR EMERGENCY CALLS :
#ArmyRescue #KashmirFloods – 011-23019831 ; 011- 23322045 011- 23332045”.

Once operational, Google “Person Finder” helps the National Disaster Response Force (NDRF), IAF, Army and other aid officials to search the database to reach more victims in marooned locations.

With the BSNL and army working on restoring telephone lines of communication network, at least towns will come under a satellite-based application to contact other rescue groups and strengthen their efforts to reach out to more victims, officials said.

Here are some messages on Twitter:

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